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In business, you are in one of three positions. The leader, the challenger, or in the pack. It's that simple.

The Afterburner Group focuses on one thing. Leading people and organizations to "sell more stuff, more often, to more people, for more money," helping our clients become leaders in their industry, markets, and within their customers.

What's the benefit? More revenue, greater profitability, deeper customer loyalty, clear marketplace advantage, and new opportunity.

What is the end result? The value of your business grows. Your business is worth more to your employees, customers, and shareholders/owners.

A rich history of driving leadership for over 25 years

The members of The Afterburner Group have been leading people, organizations, and industries for over 25 years. From startups to Global 100 companies, we know what it takes to become and remain a leader.

Becoming a leader in uncertain times

Today's economic uncertainty is challenging almost every business. With every uncertainty comes opportunity. The opportunity to outpace the competition, to capture new customers and their revenue.

Announcing the ACTIV360 Service

The Afterburner Group has launched a new service designed for businesses of every size and stage. As a full business review, ACTIV360 ensures you have the information and recommendations you need to drive new business value - even during down market cycles.

Now is the time.

Every business has room for improvement and further growth. Especially during an uncertain economic and business climate. Delay creates lost opportunity... 

New Opportunity is Your Target.

More from existing customers, new revenue from new customers and markets, product and services innovation, or greater operational effectiveness. Discover new, monetizable opportunity... 

Innovate, Differentiate, and Accelerate.

Move beyond the status quo, internally and externally. Innovate to new capability, differentiate from the competition, and accelerate your business value growth. You can "lead like never before"... 

May 21, 2008

Grow Value. Not Just a Job.

The Afterburner Group presented this topic in the "Insights" track of Envision 08, April 23-25, 2008. This timely presentation covered why it is critically important that business owners/founders identify and capitalize on business value growth as a path to outside investment or monetization of the business.